Lauren Calvert is a seasoned professional in marketing and sponsorship with a strong background in content marketing and experiential events. Currently serving as a Senior Advisor in Content Marketing at ATCO since January 2022, Lauren previously held various roles at WestJet, including Advisor and Coordinator positions in sponsorship and experiential marketing. Prior experience includes managing the Grey Cup Volunteer Program and serving as Stakeholder & Marketing Manager for the Shaw Charity Classic at LAUNCHPOINT Sport & Event Strategies. Lauren began a career in the industry as a Tournament Analyst at Spruce Meadows and holds a Bachelor of Commerce degree in Marketing from the University of Alberta.
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