Madelyn B.

Madelyn B. is a Senior Market Research Analyst at Athene, where they leverage their passion for understanding consumer insights. With a Bachelor of Science in Marketing from Iowa State University, Madelyn's career began in retail and service before transitioning to market research, where they held positions at companies like Shapiro+Raj and Finch Brands. Their early exposure to entrepreneurship inspired a commitment to helping businesses understand their customers’ needs, guiding their professional journey in marketing research.