Jim O'Connell is a seasoned professional currently serving as a Senior Advisor at Athletes First. O'Connell previously held the role of President at Athletes First Partners from 2018 to 2024, where they successfully consulted on commercial strategies and secured global partnerships for high-profile clients. Their extensive career includes key positions such as Chief Sales Officer at NASCAR and Vice President of Commercial Marketing at the NFL. O'Connell began their professional journey as a Financial Analyst at PaineWebber and is currently pursuing an MBA in Marketing at Duke University's Fuqua School of Business.
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