Christopher Shipley is a seasoned marketing professional with extensive experience in digital customer growth and acquisition. Currently serving as the Lead of Digital Customer Growth at AT&T since December 2025, Christopher previously held significant roles including Director of Digital Acquisition at The Dallas Morning News, where a notable 25% increase in weekly digital sales was achieved through optimized omnichannel campaigns. With a strong background in digital marketing and data segmentation from positions at Hearst and Cox Media Group, Christopher has consistently driven successful marketing initiatives, enhancing customer acquisition and engagement. Christopher holds a Bachelor of Business Administration in Marketing from the University of North Texas.
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