Echele Fleming

Echele Fleming serves as a Senior Director at DIRECTV since 2011, overseeing direct marketing programs utilizing UNICA, and focusing on campaign effectiveness and optimization. Previously, Echele held the position of Director at AT&T since January 2021 and worked at Guitar Center in 2011 as a Campaign Analyst. Echele began a career at UnitedHealthcare from August 2007 to March 2010 as a Marketing Specialist, managing end-to-end campaigns and executing direct-to-consumer initiatives. This role included developing strategic plans, creating a marketing operations database, and collaborating with external vendors and internal clients on data management.