Paul McCollum is a Salesforce MVP and certified UX Master, currently serving as an Enterprise Architect at AT&T. With a robust background in application development and architecture, Paul has held positions at various organizations, including 7-Eleven and Accenture, where they focused on digital transformation and user experience. They are the Chief AI Officer and President of the Dallas Salesforce Developer Group, promoting education and community engagement among technologists. Paul holds a BS in Microbiology from the University of Oklahoma and has previously contributed to the fields of cloud architecture and digital strategy across multiple industries.
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