Rich Son

Rich Son is currently serving as the Principal Marketing Communications for the AT&T Retail Elevation Team, and has held various leadership roles within the company, including Lead Manager for Retail Marketing Strategy and Operations. Prior to AT&T, Rich was a Senior Engineering Project Manager at Taco Bell from 2006 to 2010 and accumulated significant experience in project management with companies such as DIRECTV, Neutrogena, and Guthy|Renker. Rich's engineering background includes positions at Eaton Corporation and Borg Warner Automotive, while academic pursuits include a B.S. in Industrial & Operations Engineering from the University of Michigan and an MBA from Northwood University's DeVos Graduate School.