Caroline Ryals, MBA, is a seasoned Business Transformation Director with expertise in data-driven advertising products and solutions. Previously, Caroline served as the Director of Product Management at TelevisaUnivision and held multiple roles at DIRECTV, where they led initiatives in data-driven partnerships and analytics. Currently, Caroline directs major revenue data initiatives while collaborating with executive leadership to align business requirements with strategic goals. Caroline earned a Bachelor of Science in Business Administration from the University of Richmond and is pursuing a Master of Business Administration at Auburn University.
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