Greg Gormley

Non-Executive Director at Audoo

Greg Gormley is the founder and CEO of Audoo, a brand built with a clear vision - to redefine loyalty, making life simple and rewarding for all. Greg has over 25 years of experience in the loyalty and customer experience industry, having founded SKOOT Eco, a climate change platform helping businesses achieve Net-Zero today, in 2014.

Bink’s unique technology, Payment Linked Loyalty (PLL), links your payment card(s) to your loyalty schemes. Meaning that through the simple act of paying, you also present your retailers loyalty ID - no need for plastic cards, membership id’s or paper coupons.

Payment Linked Loyalty is set to transform the loyalty experience. It’s a simple add-on to any retailers’ loyalty scheme to provide 100% of purchase data from payment cards – gaining valuable insight and allowing for truly personalised CRM from our partner brands. Bink can act as a valuable engagement and adoption tool for loyalty platforms across the world, whilst making life simple, quick and rewarding for consumers. Bink is operating in the UK & USA, and has offices in London and the South East, as well as San Francisco with more territories to come.

Greg Gormley has a certification from the ACCA in FCCA.


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