Ying Diaz is a marketing professional with over 10 years of experience in the healthcare, consumer goods, and energy sectors, focusing on communication strategies, branding, and positioning. Currently, Ying leads internal communication strategy for Auna México, collaborating with teams in Peru and Colombia. Ying has directed impactful marketing initiatives and managed multidisciplinary projects, utilizing tools such as SAP, Power BI, and CRM. Throughout their career, Ying has developed award-winning campaigns recognized with Effie Awards and holds a Master's degree in Digital Marketing & E-Commerce from EAE Business School, along with a Diploma in Brand Management from Tecnológico de Monterrey.
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