Joseph Sievers

Joseph Sievers is an experienced professional in marketing performance and product management, currently serving as the Director of Growth Insights at Aura since November 2020, where responsibilities include designing marketing performance dashboards and driving performance monitoring strategy. Prior to this, Joseph worked at Yodle from November 2008 to August 2019, holding positions such as Director of Product Management, where oversight included the development strategy for a marketing automation platform serving over 15,000 SMBs with a budget exceeding $50 million annually. Joseph also held roles as Senior Marketing Operations Manager and Marketing Operations Manager, focusing on product management and campaign management processes. An earlier role as Online Advertising Specialist rounded out Joseph's foundational experience in marketing operations. Joseph holds a BA in Economics and Linguistics from the University of Michigan, completed in 2006.