Avery Soule is a skilled professional with diverse experience in user experience research, product design, and project leadership. From January 2014 to July 2016, Avery served as a Project Lead at Electrify, successfully creating a cost-effective road-legal electric vehicle through a client-centered design approach. Subsequent roles included leading a team at Motolab, conducting product design and iterative cycles for the Ontario Government, and enhancing user experience at General Motors through design thinking workshops. Additional experiences as a User Experience Researcher at Autodesk and other companies showcase expertise in research methodologies and prototyping skills. Avery holds a Bachelor’s Degree in Systems Design Engineering from the University of Waterloo and has participated in an exchange program at Technische Universiteit Delft.
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