Tracy McDaniel

Tracy McDaniel is a seasoned professional with extensive experience in sales and strategic client management within the software and tax solutions sectors. Currently serving as a Sr. Sales Executive for Strategic Accounts at Avalara since January 2022, Tracy focuses on delivering tax determination and compliance solutions globally. Prior to this role, Tracy worked as a Strategic Client Director at BlackLine, enhancing automated financial processes since January 2021. From 2002 to 2020, Tracy held various positions at Thomson Reuters, culminating as an Enterprise Sales Executive for ONESOURCE, where responsibilities included working closely with key stakeholders and managing complex SaaS implementations. Tracy's early career includes a role as an Account Executive at Lexis Nexis from 1999 to 2002, focused on securing new business in the legal and CPA markets. Tracy holds an MBA from the University of Phoenix and a BA in Communications from the University of Minnesota.