Aretha Lira

Aretha Lira possesses a diverse professional background with extensive experience in communication, sales development, and IT consulting. Starting as an Assessora Parlamentar de Comunicação at Assembleia Legislativa do Estado do Pará, Aretha managed marketing support, social media, and press advisory. Following this role, Aretha held positions in sales and technical consulting, including as a Gerente Comercial and Consultora Técnica. At Zup Innovation and AlfaPeople, Aretha excelled as a Microsoft Dynamics 365 Functional Consultant, focusing on strategic IT solutions in finance. Additional education includes an Executive MBA in Project Management and a specialization in Business Management from Ibmec Business School. Currently, Aretha works as a Microsoft Dynamics 365 Functional Consultant at Avanade.