VM Finance Group is a Bulgarian economic group which manages a portfolio of 11 companies in various industries, including FMCG distribution, logistics, building installations and technologies, media, advertising and education. A high recognition for our impeccable business reputation, effective strategy and continuous improvement is the award “The most outstanding family business in CEE” we received in 2015 by the Vienna-based Bank Gutmann.  

Avendi, part of VM Finance Group, is a leading company in the field of FMCG marketing and distribution. We are the Bulgarian home of globally well-known brands such as Baileys, Bushmills, Captain Morgan, Efes, Grolsch, Guinness, Hellmann's, Hennessy, HiPP, J&B, Johnnie Walker, Knorr, Kotanyi, Lipton, MAM, Moët & Chandon, Monin, Nestle Purina, Perrier, Pilsner Urquell, Acqua Panna, S. Pellegrino, Smirnoff, Tabasco, Vittel, Florina. Our team of professionals is the main driver to provide exceptional level of service which is recognized by our customers, suppliers and employees. Part of our company culture are the winner’s attitude and the intention to have fun on the way to the top. In our 15 year history we had many stories of success which motivates us to improve even further. We have received many awards by our main partners which makes us proud with the recognition of our work.

Avendi

Saujanya Acharya

Filip Piralkov

This department is responsible for developing and executing strategies to enhance and promote the brand's presence and value in the market.

Brand Management

This department focuses on overseeing and directing sales strategies, driving revenue growth, and managing sales personnel.

Sales Management

This department focuses on managing and developing relationships with key clients to drive business growth and customer satisfaction.

Account Management

This department focuses on marketing strategies and initiatives that enhance product visibility and sales in trade channels.

Trade Marketing

This department focuses on identifying and creating new market opportunities to drive growth and enhance business presence.

Market Development

This department oversees the planning and execution of marketing strategies to enhance customer engagement and drive commercial success.

Avendi

Org chart

Teams

Brand Management

Sales Management

Account Management

Trade Marketing

Market Development

Marketing Operations

Offices

Avendi

Org chart

Teams

Brand Management

Sales Management

Account Management

Trade Marketing

Market Development

Marketing Operations

Offices

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