Sofia Aru is currently the Chief Sales Officer (CSO) at Avensia Information Management AB, where they focus on helping B2C and B2B customers improve growth and customer experience through innovative commerce solutions. Previously, Sofia co-founded Arufam Fashion, gaining valuable experience in sales, marketing, and distribution. They also served as a Business Operations Specialist and held various roles at Microsoft from 2015 to 2018, and as a Key Account Manager and Sales Executive at Avensia from 2018 to 2021. Sofia earned a Master of Business Administration (M.B.A.) in Business Strategy from Lund University and completed an exchange semester in Management Accounting, Marketing, and Organisation at Newcastle University.
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