Bob Pernice

Bob Pernice is a seasoned business leader with extensive experience in market development and sales within the RFID sector. Currently serving as Global Director of Market Development for RFID in Beauty & Personal Care at Avery Dennison since December 2010, Bob directs and implements RFID intelligent label strategies for various global markets. Prior roles include Director of Market Development for Intelligent Labels and Market Development focusing on UHF RFID technologies in the North American retail apparel and footwear market. Bob also has experience in devising strategies for HF RFID products in diverse vertical markets. Previously, Bob served as Vice President at Nashua Corporation, managing strategic operations in variable print raw materials, and as Director of Sales and Marketing at Metalor Technologies SA, overseeing global sales activities exceeding $35 million. Bob earned a degree from Syracuse University.