Simo Partanen is a Senior SEM Specialist at Avidly, specializing in Search Engine Advertising and Search Engine Optimization since October 2021. With a background in digital marketing and expertise in various tools including Google Ads, Google Analytics, and SEMrush, Simo has worked with clients across B2C, B2B, and public sectors. Prior to the current role, Simo served as a Digital Marketing Specialist at Avidly Suomi, where responsibilities included SEM, SEO, and project management. Simo's career began as a Digital Marketing Specialist at Markkinointitoimisto Serus, followed by roles as an ICT & Usability Expert and Testing Engineer at Polar Electro Oy. Educational qualifications include a Master's degree in Artificial Intelligence and Data-analytics from JAMK University of Applied Sciences, with earlier degrees in Wellness Technology and an exchange period at Ajou University for Business studies.
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