Ken U.

Ken U. is a seasoned marketing professional with extensive experience in managing and executing B2B integrated marketing campaigns. Currently serving as the Senior Marketing Operations Manager at AvidXchange, Inc. since March 2022, Ken specializes in developing scalable operations strategies utilizing Salesforce and Marketo to drive demand generation. Prior roles include Digital Marketing Programs Manager at Spectrum Enterprise, where Ken built lead generation campaigns and managed marketing automation platforms, and Digital Marketing Strategist at Healthstat, Inc., focusing on digital B2B lead generation. Ken's earlier experience includes roles at Pulse Systems, Inc. as a Digital Marketing Manager, and as Global SEO Sr. Analyst at Lenovo, demonstrating a strong focus on SEO and digital marketing strategies throughout a diverse career that began with SEO efforts at Lowe's Home Improvement. Ken holds a BA in Marketing from Kennesaw State University.