James Ashdown is currently the Senior Pricing Manager at Aviva Zero, a position they have held since 2024. They previously worked at esure Group as the Pricing Innovation Lead and have held various roles focused on technical pricing and price optimization at organizations including Direct Line Group and Aviva. James earned a Master's degree in Mathematics from the University of East Anglia and achieved an MSc in Data Science with distinction from City, University of London. Their extensive experience in pricing analysis and innovation has made them a key player in the insurance industry.
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