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Lionel Lim

Director - Supplier & Asset Management (south Asia & Korea)

Lionel Lim has extensive experience in the electronics and technology sectors, currently serving as the Director of Supplier & Asset Management for South Asia & Korea at Avnet since August 2000. In this role, Lionel leads strategic engagements and the Supplier & Product Management, Asset Management, and Pricing teams. Previously, Lionel held the position of Director of Supplier & Product Management for ASEAN & ANZ, focusing on driving profitable growth for franchised suppliers and managing product management teams. Additional experience includes serving as a Senior Technical Marketing Manager and Product Manager, where Lionel was responsible for growth strategies and managing teams in the ASEAN region. Lionel's career began at WPG Electronics as an Assistant Technical Marketing Manager. Academic qualifications include a Diploma in Electronics & Communications from Singapore Polytechnic and a Post Graduate Diploma in Marketing from CIM.

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