Emma Bates

Emma Bates is a seasoned marketing professional with extensive experience in the beauty and cosmetics industry, currently serving as the UK Senior Consumer Activation Specialist at Avon since August 2007. Key achievements include successfully launching Avon into Superdrug, marking the brand's first presence in a UK retail store in over 135 years. Emma has held various roles at Avon, such as Learning & Internal Communication Manager, where management of Learning & Development for approximately 2,000 marketing associates across multiple regions was a significant responsibility. Notable contributions include the design and implementation of impactful learning programs and the management of brand marketing for key products, achieving a 10% year-over-year growth for Avon True. Prior to Avon, Emma worked as an Assistant Brand Manager at CHANEL and completed a marketing internship at L'Oreal. Emma holds a degree in Management Studies from the University of Nottingham.