Lais Luz

Lais Luz is an Integrated Commercial Planning Lead with over 19 years of experience in marketing and business planning, predominantly within the consumer goods sector. Currently, Lais is responsible for the strategic and financial vision of Natura and Avon, focusing on optimizing financial performance and driving profitable growth. Previously, Lais held various roles at Avon, including Senior Category Manager and Head of Commercial Planning, where they managed product launches and developed comprehensive marketing strategies. Lais holds degrees in Publicity and Propaganda, as well as Business Management with an emphasis on Marketing from respected institutions.