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Ashley Bailey

Growth Marketing Manager at Awe

Ashley Bailey is an accomplished marketing professional with extensive experience in growth marketing, paid media, and digital strategy. Currently serving as the Director of Growth Marketing at Launch Pad Consulting LLC, notable achievements include scaling a fertility client across eight states and increasing an e-commerce company's reach fivefold while reducing CPA by 16%. Previously, as the Director of Paid Social for Estée Lauder at Media.Monks, Ashley implemented effective creative strategies that doubled mid-funnel CVR and significantly improved TikTok ROAS. Other impactful roles include leading international campaigns for Google with substantial budgets and building paid media teams at PIN Business Network, showcasing a strong ability to optimize performance and enhance client relations. Ashley holds a Bachelor's Degree in Marketing and Finance from West Chester University of Pennsylvania.

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