Founded in 2014 with a mission to transform how businesses navigate their logistics and supply chains, we specialise in tech-forward solutions that streamline distribution, optimise inventory, and elevate customer satisfaction.

AWL CrossBorder provides end-to-end China-focused sourcing solutions to some of Asia’s biggest as well as emerging e-commerce platforms and marketplaces with a focus on fashion & lifestyle products.
Our goal is to fully digitalize each step of the supply chain so data can flow seamlessly, providing end-to-end visibility and agility for all stakeholders, enabling our customers to stay ahead of disruption of retail across the entire value chain.

AWL Supply is a leading sourcing & distribution specialist in the beauty and personal care space servicing an extended range of premium and trending beauty products to retailers and wholesalers across the globe. 
Our global footprint includes sourcing and distribution centres in Singapore, Hong Kong, China, Netherlands, United Kingdom and United States.
Our core-strength lies in our infrastructural ability to partner with brand principals & duty-free channels from across the region. 



AWL

Org chart

Teams

Offices