Lukas Wille

Lukas Wille is a customer relationship management and campaign management professional with 22 years of experience across various industries. Currently, they serve as the Head of Customer Relationship & Retention at AXA and are a lecturer for CRM and campaign management at the ZHAW School of Management and Law. Lukas has held notable positions, including Project Leader and Product Owner in CRM at AXA, and has previous experience at HEINEKEN Switzerland and other firms. Their educational background includes degrees from the University of St.Gallen and ZHAW, focusing on business economics and behavioral insights for marketing.