Michael Nagel

Michael Nagel has a robust background in marketing, customer experience, and strategic insights, currently serving as Leiter Marketing - CX, Insights, Analytics at AXA since January 2009. Responsibilities include the implementation of a company-wide NPS process, optimization initiatives, and change management while leading cross-functional Scrum teams. Previous roles at AXA include Head of Strategic Marketing, where Michael developed a social media strategy and conducted extensive audience analysis and content marketing initiatives, and Manager Customer Insight & Experience, focusing on customer group insights and continuous trend monitoring. Prior experience includes serving as Unit Director and Project Manager at IFH Institut für Handelsforschung GmbH, providing marketing consultancy and process improvements, and as Project Manager at isi GmbH, specializing in sensory product and packaging design. Michael holds a Dipl. Kfm. degree in Business, Management, and Marketing from The University of Göttingen and is a certified physiotherapist from BBS Dr. Otto Schlein Magdeburg.