Lea S. has extensive experience in business intelligence and digital commerce, currently serving as an Enterprise Business Intelligence Strategist at AYC Group since August 2016, where responsibilities include overseeing Power BI dashboard development and implementing advanced AI solutions for customer service. Previously, as Digital Commerce Director and Sr. BI Analyst, Lea led the creation of a digital team and e-Commerce platform, while also managing marketplace operations. Lea's earlier roles include Research Analyst at Tribeyond Solutions, where market data analysis was conducted, and CMO & Co-founder at Forest Integrated Marketing Solutions, overseeing business operations and marketing strategies. Additional experience includes positions at Sandvik Coromant, focused on marketing communications, and Monsanto Company, where advertising strategies and market expansion initiatives were developed. Lea holds a Master’s Degree in IT Management from The University of Texas at Dallas, a Post-graduate in Integrated Marketing Communications from The University of Hong Kong, and a Bachelor of Arts in International Trade from Northeast Normal University.
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