Riddhi Singh

CVM Manager at aYo

Riddhi Singh is an accomplished professional with extensive experience in customer value management and data analysis. Currently serving as the CVM Manager at aYo Holdings since January 2021, Riddhi previously held various roles at FNB South Africa, including Customer Value Management Specialist, Business Analyst, and Communication Specialist. Riddhi's expertise includes campaign management, data extraction and manipulation using SQL and SAS, and translating user requirements into processes. Riddhi began the career journey as a Mathematics and Accounting Tutor, ensuring the academic growth of students. Riddhi holds an MBA from Wits Business School, a Master's in Commerce specializing in Marketing from the University of KwaZulu-Natal, and a Bachelor's Degree in Finance, Economics, Marketing, and Management from the same institution. Education also includes an earlier stint at the University of Cape Town and completion of secondary education at Mountview Secondary School.

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