Luana Messena

Luana Messena is a seasoned sustainability leader with over 13 years of experience in developing impactful strategies for organizations globally. They have been instrumental in the creation of the B Lab Standards for B Corp Certification, guiding numerous companies in their social and environmental performance journeys. Luana has held roles in various organizations, including Senior Manager at B Lab, where they oversaw the B Impact Assessment and managed certification processes for large enterprises. They earned a Master's degree in Public Administration from Fundação Getulio Vargas and a Bachelor's degree in Environmental Management from the University of São Paulo, combining academic excellence with robust professional expertise.