Alex Makarov

Alex Makarov has a diverse work experience spanning various industries and roles. In 2011, they founded SemEmpire, a digital marketing agency that specializes in providing marketing solutions to mid and large companies globally. During their time at SemEmpire, they achieved significant sales targets for renowned brands and created an immersive e-commerce customer experience.

In 2023, Alex worked as the Chief Marketing Officer at Bela Development, a residential general contractor in Los Angeles. Prior to this, they represented a construction marketing agency and helped build Bela's first corporate website and advertising campaigns.

In 2022, Alex served as the Chief Marketing Officer at b0arding, a commission-free accommodation marketplace that helps users avoid booking fees.

Since 2020, they have been a Co-Founder at Artefit, specializing in augmented reality products for jewelry e-commerce brands. Alex introduced an AR virtual fitting room to reduce returns and increase conversions in the jewelry and fashion e-commerce sector.

Alex also worked as an Expert at the Ukrainian Startup Fund in 2019 and as the VP of Marketing at Solution Mentors Inc. from 2019 to 2020, where they focused on account-based marketing and sales department expansion and marketing strategy development and implementation.

Furthermore, Alex has managerial experience as a Managing Partner at C-Format from 2009 to 2011. Alex also served as the New Business Director at PhatPictures Production from 2007 to 2008 and as a Senior Sales Executive at Marcus Evans from 2006 to 2007.

Alex Makarov has an extensive education history that includes multiple degrees and certifications. In 1998, they attended the National Technical University of Ukraine 'Kyiv Polytechnic Institute', where they focused on applied mathematics for two years. Following this, from 2004 to 2008, they pursued a Bachelor's degree in Management of Organizations of Innovation and Investment at the Taras Shevchenko National University of Kyiv. Additionally, they obtained a Master's degree in Psychology from the same institution between 2020 and 2022. Continually seeking further education, Alex then pursued an Associate's degree in Marketing at UCLA from 2022 to 2026. In terms of certifications, Alex holds the AdWords Certified Pro certification from Google, although specific details regarding its acquisition are not provided.