Atiba Ashraf is a Technical Product Manager at Babbel since June 2024, with previous experience as a Product Manager at Time Doctor, where responsibilities included managing the product development lifecycle and leading growth initiatives. Prior to Time Doctor, Atiba held the position of Product & Growth Manager at Careem, overseeing multiple ride-hailing and food products across seven markets and launching the CPlus loyalty program. Atiba's earlier roles included Product Manager at Bykea, where a Fintech solution was launched, and various digital marketing positions at Adcom Zenith, blueEX, and Digital Tribe, focusing on performance marketing strategies. Atiba holds a Master of Science in Digital Engineering from Otto-von-Guericke University Magdeburg and a Bachelor of Engineering in Plastics and Polymer Engineering Technology from NED University of Engineering and Technology.
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