Kim Den Uijl

Lead Product Manager

Kim den Uijl is a senior product owner at Backbase with a focus on fintech and digital banking, emphasizing product discovery and user testing for onboarding flows. Prior to this role, Kim worked as a product owner at Noun BV, E.ON Innovation, Makerstreet, Simon Lévelt, Simyo, and Vandebron, contributing to various aspects of product development, from gamification and e-commerce systems to CRM optimization. Kim has a robust background in leadership and coordination within organizations, with experiences as president of the Association of Owners Korte Cieweg 12-34 and the Student Party UVASOCIAAL, as well as serving in various capacities on student councils at the University of Amsterdam. Educational qualifications include a Master of Science in Business Administration and a Bachelor of Science in Interdisciplinary Social Sciences from the University of Amsterdam.

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