Ling Cao

Business Development Director APAC at Backbase

Ling Cao is an experienced business development professional with a focus on the APAC region. Currently serving as Business Development Director and previously as Business Development Manager at Backbase since August 2017, Ling Cao has played a key role in enhancing client engagement through innovative customer experience platforms. Ling Cao also has experience as China Desk Manager at Kable, where responsibilities included validating business opportunities and developing a blockchain-based platform. Earlier career roles included Manager of the Marketing Department and Marketing Analyst at We Way Software, demonstrating a strong background in marketing strategy and analysis. Academic qualifications include an MBA from the University of Amsterdam and a Master’s degree in Management of Learning from Maastricht University, alongside a Bachelor’s degree in Business Administration from Sichuan University.

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