Jordan Cohen

Marketing Manager at Backpack

Jordan Cohen has held various marketing and business development positions, starting with a current role as a Marketing and Business Development Coordinator at Backpack. Previously, they worked as a Marketing Intern at Lennar in 2019 and as a Marketing Intern at South of Downtown Orlando in 2017-2018. Jordan also held an internship position at Lennar in 2017. While at Lennar, Jordan managed social media presence, developed content calendars, executed marketing activities, and maintained an understanding of branding guidelines and campaigns. At South of Downtown Orlando, they developed content, created captions, and engaged with followers on social media, and helped plan and execute community events to encourage residents to shop locally.

Jordan Cohen completed a Bachelor's degree in Marketing from the University of Central Florida between the years 2016 to 2020. In addition to this educational background, they obtained a certification in Google Analytics in January 2020 through Google institution.

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