Avery Hale Smith

Avery Hale Smith is an accomplished executive with extensive experience in sales and guest experience management, currently serving as Executive Vice President and Director of Sales & Guest Experience at Backroads since February 2021. Prior to this role, Avery held the position of Regional Director of Enterprise Sales at EVERFI, where the focus was on empowering organizations through digital learning solutions. Previous roles include Consultant for New Business at ClearPoint Strategy, and an Associate Consultant in Global Communications at The Estée Lauder Companies Inc. and a position in Business Development at Christie's. Avery holds a B.A. in Communications with a concentration in Media Studies and Psychology from Wake Forest University and participated in a London Internship Program in Communications and Public Relations at Boston University.