Daniel Ugalde

Paid Media Marketing Director at BAI Capital

Daniel Ugalde's work experience is as follows:

- Paid Media Marketing Director at BAI Capital since September 2022 (ongoing)

- Especialista en marketing digital at Sportex SPA from January 2022 to June 2022

- Paid Media Manager at iProspect Chile from July 2020 to January 2022

- Paid Media Manager at Rompecabeza Digital from August 2019 to May 2020

- Analyst Financier at Valoriza Chile from April 2019 to July 2019

In their roles, Daniel has been responsible for planning and overseeing digital campaigns, coordinating with commercial and marketing teams, managing advertising accounts, analyzing digital data, and optimizing campaigns. Daniel has worked with various brands and industries, including Philips, L'Oreal Luxury, Salfa Rent, Inmobiliaria Fortaleza, Consorcio, and BancoEstado, among others. Additionally, they have utilized platforms such as Google Ads, Facebook Business Manager, and LinkedIn Campaign Manager for campaign implementation and optimization. In their previous role as an Analyst Financier, Daniel specialized in business valuation using corporate finance models and market research.

Daniel Ugalde attended Universidad de Chile from 2014 to 2019, where they obtained a degree in Ingeniería Comercial with a focus on Administración. Additionally, they have obtained several certifications including Google Ads Shopping from Google Digital Academy (Skillshop) in February 2021, Google Tag Manager from Google Analytics for Business in April 2020, Certificado Media Buying Professional - Facebook Blueprint from Meta in 2021, Google Ads Display from Google Digital Academy (Skillshop) in November 2020, Google Ads Search from Google Digital Academy (Skillshop) in November 2020, Google Ads Video from Google Digital Academy (Skillshop) in December 2020, Hubspot Inbound from HubSpot in January 2020, Google Ads Mobile from Google Digital Academy (Skillshop) in May 2020, Google Ads Fundamentos from Google Digital Academy (Skillshop) in September 2019, Google Data Studio from Google Analytics for Business in September 2019, Google Analytics from Google Analytics for Business in August 2019, and Google Analytics Avanzado from Google Analytics for Business in August 2019.

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