Anthony Lau is a product strategist with extensive experience in consumer experience and data insights, currently serving as the Director of Customer Experience for APAC at Bain & Company. Previously, Anthony held key roles at Beijing Mercedes-Benz, including Head of Digital & Connectivity Product Management and Head of Customer Insights & Competitor Analysis. With a background in project management and market intelligence from Kantar TNS and Daimler China, Anthony has successfully reshaped underperforming projects and expanded market presence. Beyond their professional pursuits, Anthony is also a dedicated judo athlete, having competed at the national level, and a passionate Lego enthusiast, showcasing a commitment to long-term growth and perseverance.
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