Alex Choy is an experienced M&A and private equity professional with a strong background in mid-market transactions and industrial consulting. Currently serving as an M&A Associate at Baird since March 2022, Alex previously held similar positions at Oaklins Germany and China Bridge Capital, where expertise included advising on transactions and leading private equity teams with a focus on TMT sectors. In earlier roles, Alex contributed to the expansion of industrial consulting services at Korea Corona Co., Ltd. and Choy KG, facilitating successful partnerships and market entry strategies for European manufacturers in the Asia-Pacific region. Academic qualifications include a Bachelor’s degree in Finance and Management from Regent's University London, with additional studies at Tsinghua University and Zhejiang Gongshang University.
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