Ben Smith

Ben Smith is an Executive Design Director and Senior Growth & Marketing Leader with nearly 20 years of experience in driving brand growth and innovation. Currently, Ben leads operations at Bally's Interactive while also serving as Founder at Utopia Creative Limited, where they build and manage a successful creative and marketing agency. Previously, Ben held influential roles at companies such as GOAT Interactive, The Stars Group, and KingMakers, where they directed data-driven marketing campaigns and creative strategies that significantly enhanced brand presence and revenue. Known for a strategic mindset and a collaborative approach, Ben excels at navigating the intersection of brand performance and digital innovation.