Cassiel Ramirez

Cassiel Ramirez is a seasoned professional with experience in marketing and digital communications, currently serving as a CRM & Lifecycle Executive at Bally's Interactive since April 2024. Previously, Ramirez worked as a Marketing Specialist at Party City, where collaboration with major licensors and development of integrated marketing plans were key responsibilities. Prior roles include Digital Communications Coordinator at New Jersey LCV, where compelling digital content and campaigns were crafted, and various internships focused on outreach, community engagement, and environmental initiatives. Ramirez holds a Bachelor of Science in Environmental Policy, Institutions and Behavior from Rutgers University–New Brunswick and is pursuing a Master of Business Administration at Rutgers School of Business–Camden.