Simon Lucas

Simon Lucas is an experienced marketing professional currently serving as Head of CRM (Campaign Development) and Head of Promotions at Bally's Interactive since September 2023. Prior to this role, Simon was at Genting Casinos UK from December 2015 to August 2023, holding positions such as Head of Casino Marketing and Regional Marketing Manager. Simon's career began in the food and beverage sector, serving as F&B Marketing Manager for Greene King's Old English Inns division and subsequently taking on key marketing roles at The Bramwell Pub Company and Stonegate Pub Company Limited. Simon's early career includes a marketing assistant position at JD Wetherspoon and a marketing coordinator role at Pfizer. Simon holds a Bachelor's Degree in Business from the University of Portsmouth.