Benoît Rouxel

Benoît Rouxel is an experienced professional in digital marketing and e-commerce, currently serving as Product Owner E-Commerce at Balmain since May 2021. Prior to this role, Benoît worked at Moët Hennessy from June 2019 to May 2021, focusing on digital and trade marketing, where responsibilities included leading a B2B website, managing a Product Information Management system, overseeing commercial planning, and optimizing processes. Previous positions include roles at Parfums Christian Dior in business data and web analytics, Club Med in e-commerce and CRM, SQLI in digital marketing, and earlier experiences in customer service and management support. Benoît holds an MSc in Marketing & Strategy and a Bachelor's degree in Management with a marketing specialty from Université Paris Dauphine - PSL.