Ornella Risi

Ornella Risi is an experienced marketing professional with a strong background in business segment management and digital marketing. Currently serving as Gerente de Segmentos de Negocio at Banco General since April 2016, Ornella has held various roles including Sub Gerente, Product Owner Marketing Digital, and CRO de Marketing Digital/Promociones Yappy, focusing on commerce relations and promotional negotiations. Prior experience includes working at TBWA\Worldwide as a Regional Account Executive for adidas and at The Coca-Cola Company as a Marketing Coordinator. Educational qualifications include an MBA from Universidad Interamericana de Panamá, a Bachelor's degree in Advertising and Marketing from Universidad Latina de Panamá, and a Leadership Training Diploma from IESA Panamá.