Fiona Gotas

Fiona Gotas is an accomplished marketing professional with extensive experience in driving strategic marketing initiatives across various industries. Currently serving as the Group Marketing & Communications Manager at Bapcor Limited since July 2022, Fiona successfully enhances trade customer engagement and oversees marketing for over 230 stores. Prior to this role, Fiona was the National Marketing Manager at Burson Automotive Pty Ltd, where innovative marketing strategies were developed during the COVID period, significantly increasing brand presence. At Stanley Black & Decker, Fiona held both Senior Brand Manager and Trade Marketing Manager positions, managing branding initiatives and implementing online marketing strategies that improved ROI. With a strong educational background in Business, Marketing, and Human Resource Management from La Trobe University, Fiona's progressive career includes roles in various notable companies such as BSH Home Appliances, Box Hill Institute, and ASKO Appliances Australia.