Baqend develops Speed Kit, a SaaS plugin solution to accelerate e-commerce websites by more than 50% within 2 days. Baqend is a research spin-off from the University of Hamburg on the mission of building a web without loading times. The founders pioneered a novel approach to speed up the delivery of dynamic data. Speed Kit bundles years of thisresearch in a plugin for large-scale e-commerce and brand websites, that is easily implemented by just a line of JavaScript code.Today, some of the leading European e-commerce players like Decathlon, Galeria, and BMW already rely on Speed Kit to improve their conversion rates, user experience, and SEO ranking. Since the product’s speed uplift is cleanly proven by statistically sound A/B-tests, Baqend is one of the fastest-growing SaaS companies in Germany.

E-Commerce

Enterprise Software

Software

Speed Kit

Speed Kit's headquarters in Hamburg, Germany

This department focuses on optimizing system performance and providing expert guidance on performance-related strategies.

Performance Engineering

The Engineering Team at Speed Kit is responsible for designing, developing, and maintaining the core SaaS plugin that accelerates e-commerce websites by over 50%. This involves working on dynamic data delivery, optimizing web performance, conducting robust A/B testing, and ensuring seamless integration of the plugin into client websites with a simple JavaScript code. The team consists of various specialists, including performance engineers, full-stack developers, frontend developers, backend software engineers, and a DevOps engineer, all collaborating to advance the product and enhance user experience, conversion rates, and SEO rankings for leading e-commerce brands.

Engineering Team

The Business Development & Sales team at Speed Kit is responsible for driving revenue growth by identifying and securing new business opportunities, nurturing relationships with existing clients, and developing strategic partnerships. They work closely with potential and current customers, demonstrating the value of Speed Kit's SaaS plugin to accelerate e-commerce websites, thereby improving conversion rates, user experience, and SEO rankings. The team is instrumental in executing sales strategies, managing key accounts, and expanding Speed Kit's market presence across Europe and beyond.

Business Development & Sales

The Customer Success and Integration team at Speed Kit ensures seamless implementation and optimal utilization of the Speed Kit plugin by e-commerce clients. This team provides expert support, manages client relationships, oversees product integration, and offers data-driven insights to enhance website performance and customer satisfaction. Their goal is to ensure clients achieve significant site speed improvements and maximize the benefits of Speed Kit's technology.

Customer Success and Integration

The Leadership Team at Speed Kit is responsible for setting the strategic direction, ensuring operational efficiency, and driving innovation. This team oversees product development, market expansion, and brand positioning while fostering a company culture aligned with Baqend’s mission of accelerating web performance. They guide organizational growth, lead key projects, and collaborate to enhance Speed Kit's offerings to sustain its status as a leading SaaS solution in the e-commerce sector.

Leadership Team

This department focuses on generating leads and qualifying prospects to drive sales growth.

Sales Development

The Technical Team at Speed Kit is responsible for the development, implementation, and optimization of the Speed Kit plugin. They ensure seamless integration for clients by customizing solutions, manage frontend and backend efforts to enhance performance, and continuously innovate based on research insights. This team's work directly contributes to speeding up e-commerce websites, improving conversion rates, user experience, and SEO rankings for clients such as Decathlon, Galeria, and BMW.

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Other teams

Engineering Team

Business Development & Sales

Customer Success and Integration

Leadership Team

Sales Development

Technical Team