Jeff Graves is an experienced sales professional currently serving as a Senior Sales Manager at Barilla Group since May 2023, specializing in the Back to Nature brand. Prior to this role, Jeff held the position of Head of Sales at Quebracho Empanadas for a brief period in early 2023. Spanning nearly two decades at General Mills from 2005 to 2023, Jeff occupied various leadership roles, including Senior Customer Manager for multiple channels, managing sales teams responsible for significant revenue across diverse product lines. Jeff's educational background includes a DMA in Music from the University of Michigan, an MM in Music from Ball State University, and a BA in Music from Bemidji State University.
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