Ahd Kotb

Ahd Kotb is a customer retention strategist with a focus on loyalty and partnerships, driving growth through data, innovation, and engagement. They began their career in marketing and consumer segments, where they developed expertise in analyzing customer behavior and designing impactful strategies. They held roles at Dsquares as a CRM Supervisor and Senior CRM Executive, followed by a position at Fawry as Corporate Offerings & Loyalty Assistant Manager. Currently, Ahd serves as the Senior Loyalty, Partnering & Activation Officer at ALEXBANK and the Business Development Manager at BarkB2B. Ahd earned a Bachelor's degree in Communication, Journalism, and Related Programs from The American University in Cairo.