Jason Fried is the CEO and runs design. He’s principally responsible for setting the overall direction of the company. That means deciding when to embark on a new version of Basecamp or experiment with a side project (Basecamp-spinoff Know Your Team is one example). Jason also spends a lot of time writing and speaking about what we’ve learned about business, design, and organizations. He was one of the original three founders who started 37signals, the design firm that led to Basecamp, back in 1999.
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