Liz Rojas

Liz Rojas, MBA, has extensive experience in marketing and demand generation across various industries. They served as a Digital Media/Social Branding Strategist at Buy Box Experts and were a founding member of the marketing team at Pattern, where they built the account-based marketing function. Currently, Liz holds multiple roles, including Head of Marketing at Base.com and Head of Business Operations at Lumencra, while also leading global demand campaigns at Atlassian. They have demonstrated a commitment to DEI initiatives as Head of the BIPOC Employee Resource Group at Podium. Liz is pursuing degrees in Mass Communications and International/Global Studies at the University of Utah, in addition to their MBA.